For us, data equals trust and opportunity. And we knew that we could use our expertise to accurately measure creditworthiness using alternative data. So, we decided to build a financial super app to unlock financial services for the underbanked across Southeast Asia, and for the forward-thinking businesses that serve them. The result is Jeff.
Behind Jeff’s success lies a financial comparison mechanism that bridges consumers and providers. Tapping into the habits of mobile-first users in SEA, we accumulate alternative data and build a composite credit score, unlocking more services for each user as we help them build their creditworthiness. Having successfully serviced more than 8 million people in South-East Asian markets, we have our eyes set on the broader region.
Jeff's platform reaches the 8 million user threshold.
Jeff expands to Mexico, as well as starts pursuing credit cards and bank loan product categories.
Jeff's platform surpasses the 5 million user milestone.
Jeff reaches profitability, expands to Indonesia, and sells Srilanka business.
Jeff is now available in Sri Lanka and the Philippines. The Jeff team has grown to almost 30 people and is constantly expanding!
Jeff is now available in Indonesia and the Philippines as well. The Jeff family has grown to 34 members, and is expanding all the time.
Jeff raises 1.5M USD, and rolls out its Jeff conversion score - a market-leading data science algorithm.
Jeff raises $1 million and adds free credit scores, top-up cashbacks, shopping discount coupons, mobile wallet cashbacks, insurance offers and more.
Jeff enters Vietnam, onboarding 200K+ users and starting to work with dozens of lenders and other partners.
Jeff is born out of a desire to create a solution that makes consumer lending across SEA easy and seamless.